Insights

We’re in this business because we love it. We put ourselves in your shoes and ask the key questions that arise when taking your business to the next level. Here we share our perspectives and insights on some of the things companies expanding into Europe should consider.

7 key reasons for international expansion through M&A

7 key reasons for international expansion through M&A

Part one of our two-part series on expansion through M&A This is part one of our series on growth through M&A and focuses on a few key reasons to consider M&A driven expansion, along with crucial strategies to make it successful. In part two, I will break down...

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Are you ready for Europe?

Are you ready for Europe?

As your startup grows and your product and business model matures, one question becomes seemingly unavoidable: when are you going international? It’s a logical question because ultimately the global market for your product is almost always larger than your home...

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What does Article 13 mean for US startups in Europe?

What does Article 13 mean for US startups in Europe?

Disclaimer: This blog post does not provide legal advice and does not create an attorney-client relationship. Expansion Partner is a consulting firm, not a law firm. We are not attorneys nor are we affiliated or associated with an attorney. If you need legal advice,...

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Who did what in international expansion in 2018

Who did what in international expansion in 2018

The winners and losers in international markets International growth is notoriously difficult to execute. Strategically there’s the question of which are the right markets at the right time. Operationally there is the matter of localizing products and marketing...

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Crossing the Pond #1: D2C

Crossing the Pond #1: D2C

A look at the approach taken by US direct-to-consumer brands launching in Europe Direct-to-consumer (D2C) brands have proliferated in the United States in the past few years. Following in the footsteps of much-cited success case, Warby Parker, entrepreneurs have...

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Choosing a city for European HQ

Choosing a city for European HQ

In this post we draw on over 10 years of our combined experience of advising U.S. startups on European expansion and discuss key factors to consider while evaluating locations for a regional HQ. In particular, we distill strategic considerations that matter from those...

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